Why? I'm a big fan of Joel Spolsky's writings and musings. Joel's almost like a software folk hero. When he and Jeff Atwood picked out their favorite books in StackOverflow podcast #12, I knew I had to read them.
Second, I'm a software henchman with entrepreneurial aspirations. Aside from losing money on a small business, I need to take some actions towards the dream. Maybe these fancy business books will help me with my biggest failings: sales and marketing.
Finally, despite my title, around 80% of my real job becomes software engineering. I don't want to be a big-company manager, but maybe knowing a bit about the management side will prove useful. I've always wondered what my management actually does.
I'll report back on what I learn.
1 comment:
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